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Project Board · Interactive
Specialty Teleradiology
46 cards · 28 on critical path · 2 done
Project start
Project end (computed)
Jul 31, 2026
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Aaron (2)
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Sam (2)
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Blocked
33
Collect additional testimonials as client relationships evolve (ongoing process—add to site as collected to strengthen social proof over time)
Website
May 26 – May 29
3d
blocked by 1 card
Client reviews wireframes + provides feedback on structure, CTAs, user flows
Website
May 29 – Jun 3
3d
blocked by 1 card
Develop full brand style guide: logo usage, color palette (accessibility-compliant), typography system, imagery style, iconography, voice/tone reference
Rebrand
Critical
👤 Kim
Jun 3 – Jun 6
3d
blocked by 1 card
Design branded templates: business cards, letterhead, email signature, Wufoo form styling (or replacement form)
Rebrand
Jun 6 – Jun 11
3d
blocked by 1 card
Send Brand Foundation + Website Brief + Brand Style Guide to AISO Studio for content strategy (DO NOT write articles—AISO Studio produces content pillars, article titles, keywords, meta templates, publishing cadence)
SEO
Jun 6 – Jun 11
3d
blocked by 1 card
High-fidelity design mockups for homepage + 2 key interior pages (Services, Radiologist Careers) with responsive mobile views
Website
Critical
Jun 6 – Jun 11
3d
blocked by 2 cards
Set up social media accounts (if not already active): LinkedIn company page, Pinterest business account, Instagram business profile, X account—optimize profiles with brand assets
Social
Jun 6 – Jun 11
3d
blocked by 1 card
Paid media campaign kickoff: define budget allocation across Google/LinkedIn/radio, audience targeting strategy (client MRI/PET leads vs. radiologist recruitment), KPIs, and creative requirements
Project-wide
Critical
Jun 6 – Jun 11
3d
blocked by 2 cards
Client approves design direction or requests revisions
Website
Critical
Jun 11 – Jun 16
3d
blocked by 1 card
Google Ads + LinkedIn Ads creative production: search ad copy, display banners (static + animated), LinkedIn carousel images and sponsored post copy
Social
Jun 11 – Jun 20
7d
blocked by 2 cards
Photography/imagery art direction + sourcing decision (clinical stock vs. custom team photos vs. abstract minimal—client must decide budget/approach)
Website
Jun 16 – Jun 19
3d
blocked by 1 card
Finalize copy for all 7 pages: integrate Bot Lab starter copy, refine based on design, add Services page technical details, write meta descriptions per page
Website
Critical
Jun 16 – Jun 19
3d
blocked by 2 cards
CMS development: build all 7 pages, mobile-responsive, ADA/WCAG compliant, forms integration (Wufoo restyling or replacement), analytics setup (Google Analytics + Search Console)
Website
Critical
Jun 19 – Jun 24
3d
blocked by 2 cards
Radio ad scriptwriting: produce :30 and :60 scripts for client/radiologist audiences, record voiceover or coordinate client recording, deliver broadcast-ready files
Social
Critical
Jun 19 – Jun 26
5d
blocked by 2 cards
Integrate collected testimonials into Why Choose Us page + homepage carousel (if sufficient testimonials collected by deadline—otherwise launch without and add later)
Website
Jun 24 – Jun 27
3d
blocked by 2 cards
Technical SEO audit: page speed optimization, mobile usability, XML sitemap, robots.txt, schema markup (LocalBusiness, MedicalOrganization), alt text for all images
SEO
Critical
👤 Sam
Jun 24 – Jun 27
3d
blocked by 1 card
Client approves paid media creative (radio scripts, Google ads, LinkedIn ads) or requests revisions
Project-wide
Jun 26 – Jul 1
3d
blocked by 2 cards
On-page SEO optimization: meta titles, meta descriptions, H1/header tags, internal linking structure, primary keyword integration per page (based on target keywords from brief)
SEO
Critical
Jun 27 – Jul 2
3d
blocked by 2 cards
QA testing: cross-browser (Chrome, Firefox, Safari, Edge), mobile devices (iOS, Android), form submissions, analytics tracking, ADA compliance scan
Website
Critical
Jul 2 – Jul 7
3d
blocked by 2 cards
Client UAT (user acceptance testing): review full site, test forms, confirm copy accuracy, approve for launch
Website
Critical
Jul 7 – Jul 10
3d
blocked by 1 card
Website launch: DNS cutover, 301 redirects from old site URLs to new site map, monitor for issues in first 48 hours
Website
Critical
Jul 10 – Jul 15
3d
blocked by 1 card
Publish first 3-6 articles per AISO Studio calendar (establish baseline content for Atomizer to amplify)
SEO
Critical
Jul 15 – Jul 18
3d
blocked by 2 cards
Month 1 post-launch analytics review: traffic sources, page performance, form submissions (client vs. radiologist inquiries), bounce rates, keyword rankings baseline
SEO
Jul 15 – Jul 18
3d
blocked by 1 card
Update Radiologist Careers page as compensation model or hiring needs evolve (maintain accuracy of recruitment claims—critical for attracting talent bottleneck)
Website
Jul 15 – Jul 18
3d
blocked by 1 card
Media buying setup: configure Google Ads account (Search + Display campaigns), LinkedIn Campaign Manager (Sponsored Content), coordinate radio station buys and trafficking
Social
Critical
Jul 15 – Jul 22
5d
blocked by 2 cards
AISO Atomizer setup: connect published articles RSS feed, upload brand assets (logo, colors, fonts, imagery style), configure platform accounts, set post templates per platform (LinkedIn B2B professional, Pinterest visual discovery, Instagram brand awareness, X thought leadership)
Social
Critical
Jul 18 – Jul 23
3d
blocked by 3 cards
Ongoing: publish articles per AISO Studio cadence (monthly or bi-weekly per strategy), monitor keyword rankings, adjust content strategy based on performance
SEO
Jul 18 – Jul 23
3d
blocked by 2 cards
Paid media campaign launch on 6/30/2026: activate Google/LinkedIn ads, confirm radio spots airing, monitor for technical issues in first 48 hours
Social
Critical
Jul 22 – Jul 24
2d
blocked by 1 card
Trigger AISO Atomizer on published articles: auto-generate platform-native posts (Pinterest pins, Instagram carousels, LinkedIn posts, X threads) from article content + brand visuals (DO NOT manually write social posts—Atomizer produces these)
Social
Critical
Jul 23 – Jul 28
3d
blocked by 1 card
Week 1 post-launch performance review: assess CTR, cost-per-click, form submissions by channel, adjust bids/targeting/creative as needed
Social
Critical
Jul 24 – Jul 29
3d
blocked by 1 card
Client or agency reviews Atomizer output batch (first month): approve auto-generated posts for quality/brand alignment, adjust templates if needed, establish QA cadence (weekly review vs. auto-publish)
Social
Critical
Jul 28 – Jul 31
3d
blocked by 1 card
Ongoing: Atomizer auto-distributes new articles across platforms per configured cadence, client/agency monitors engagement metrics (clicks, shares, profile visits), adjusts platform mix if needed
Social
Critical
Jul 28 – Jul 31
3d
blocked by 2 cards
Monthly paid media reporting + optimization (ongoing): track lead quality, cost-per-acquisition, adjust campaigns, report to client on radiologist applicant pipeline impact
Social
Critical
Jul 29 – Jul 31
2d
blocked by 1 card
Ready
9
Client decision: blog strategy (actively maintain with AISO articles, archive existing posts, or remove section entirely)
Website
👤 Client +1
May 19 – May 22
3d
Client decision: capacity constraint messaging (should site communicate 'selective clients' or 'currently at capacity' to manage lead volume?)
Website
May 19 – May 22
3d
Client provides: radiologist compensation model details (needed for recruitment page messaging tone—competitive rates claim requires evidence)
Website
May 19 – May 22
3d
AISO Studio delivers: content pillars (4-6), article titles (12-24), primary keyword per article, meta description templates, H1/title templates, 12-month publishing cadence
SEO
👤 AISO
May 19 – May 20
1d
Quarterly review: assess lead quality improvement (MRI/PET ratio vs. x-ray/ultrasound), radiologist applicant pipeline growth, client retention messaging effectiveness, adjust website copy or CTAs as needed
Website
May 19 – May 22
3d
Visual identity exploration: present 3 logo directions with color palette, typography, and brand feel (warm professional, subspecialty authority, boutique approachability)
Rebrand
Critical
👤 Kim +2
May 21 – May 26
3d
Client testimonial collection: agency provides template/process, client reaches out to long-term clients (PET client since 2006, MRI clients, etc.) for quotes
Website
Critical
May 21 – May 26
3d
Wireframes for all 7 pages (homepage, about, services, who we serve, why choose us, radiologist careers, contact) with dual-audience flow mapping
Website
Critical
👤 Aaron
May 26 – May 29
3d
Finalize logo suite (primary, secondary, icon/favicon, light/dark backgrounds)
Rebrand
Critical
👤 Sam
May 29 – Jun 3
3d
In Progress
0
— no cards —
Done
2
✓ Agency kickoff meeting: review Brand Foundation, Positioning, Website Brief with client; confirm scope, timeline, open decisions
Rebrand
Critical
📌
👤 Client +1
May 18 – May 21
3d
✓ Client selects logo direction + provides feedback
Rebrand
Critical
👤 Client
May 26 – May 29
3d