Workload Brief · Internal · Today
Specialty Teleradiology
Week of May 18, 2026 · 5 people assigned · 42 live cards
👤 Client
5 business days this week
1 critical
0 in progress2 ready0 blocked
→
Client decision: blog strategy (actively maintain with AISO articles, archive existing posts, or remove section entirely)
WebsiteMay 19–May 22
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Visual identity exploration: present 3 logo directions with color palette, typography, and brand feel (warm professional, subspecialty authority, boutique approachability)
RebrandMay 21–May 26critical
👤 Kim
5 business days this week
2 critical
0 in progress2 ready1 blocked
→
Client decision: blog strategy (actively maintain with AISO articles, archive existing posts, or remove section entirely)
WebsiteMay 19–May 22
→
Visual identity exploration: present 3 logo directions with color palette, typography, and brand feel (warm professional, subspecialty authority, boutique approachability)
RebrandMay 21–May 26critical
◦
Develop full brand style guide: logo usage, color palette (accessibility-compliant), typography system, imagery style, iconography, voice/tone reference
RebrandJun 3–Jun 6critical
👤 Aaron
2 business days this week
2 critical
0 in progress2 ready0 blocked
→
Visual identity exploration: present 3 logo directions with color palette, typography, and brand feel (warm professional, subspecialty authority, boutique approachability)
RebrandMay 21–May 26critical
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Wireframes for all 7 pages (homepage, about, services, who we serve, why choose us, radiologist careers, contact) with dual-audience flow mapping
WebsiteMay 26–May 29critical
👤 AISO
1 business day this week
0 in progress1 ready0 blocked
👤 Sam
0 business days this week
2 critical
0 in progress1 ready1 blocked
Unassigned (35)
These live cards have no owner — assign them so they show up in someone's workload.
- • Client decision: capacity constraint messaging (should site communicate 'selective clients' or 'currently at capacity' to manage lead volume?) (ready)
- • Client provides: radiologist compensation model details (needed for recruitment page messaging tone—competitive rates claim requires evidence) (ready)
- • Design branded templates: business cards, letterhead, email signature, Wufoo form styling (or replacement form) (blocked)
- • Send Brand Foundation + Website Brief + Brand Style Guide to AISO Studio for content strategy (DO NOT write articles—AISO Studio produces content pillars, article titles, keywords, meta templates, publishing cadence) (blocked)
- • Client reviews wireframes + provides feedback on structure, CTAs, user flows (blocked)
- • High-fidelity design mockups for homepage + 2 key interior pages (Services, Radiologist Careers) with responsive mobile views (blocked)
- • Client approves design direction or requests revisions (blocked)
- • Photography/imagery art direction + sourcing decision (clinical stock vs. custom team photos vs. abstract minimal—client must decide budget/approach) (blocked)
- • Finalize copy for all 7 pages: integrate Bot Lab starter copy, refine based on design, add Services page technical details, write meta descriptions per page (blocked)
- • Client testimonial collection: agency provides template/process, client reaches out to long-term clients (PET client since 2006, MRI clients, etc.) for quotes (ready)
- • CMS development: build all 7 pages, mobile-responsive, ADA/WCAG compliant, forms integration (Wufoo restyling or replacement), analytics setup (Google Analytics + Search Console) (blocked)
- • Integrate collected testimonials into Why Choose Us page + homepage carousel (if sufficient testimonials collected by deadline—otherwise launch without and add later) (blocked)
- • On-page SEO optimization: meta titles, meta descriptions, H1/header tags, internal linking structure, primary keyword integration per page (based on target keywords from brief) (blocked)
- • QA testing: cross-browser (Chrome, Firefox, Safari, Edge), mobile devices (iOS, Android), form submissions, analytics tracking, ADA compliance scan (blocked)
- • Client UAT (user acceptance testing): review full site, test forms, confirm copy accuracy, approve for launch (blocked)
- • Website launch: DNS cutover, 301 redirects from old site URLs to new site map, monitor for issues in first 48 hours (blocked)
- • Publish first 3-6 articles per AISO Studio calendar (establish baseline content for Atomizer to amplify) (blocked)
- • Set up social media accounts (if not already active): LinkedIn company page, Pinterest business account, Instagram business profile, X account—optimize profiles with brand assets (blocked)
- • AISO Atomizer setup: connect published articles RSS feed, upload brand assets (logo, colors, fonts, imagery style), configure platform accounts, set post templates per platform (LinkedIn B2B professional, Pinterest visual discovery, Instagram brand awareness, X thought leadership) (blocked)
- • Trigger AISO Atomizer on published articles: auto-generate platform-native posts (Pinterest pins, Instagram carousels, LinkedIn posts, X threads) from article content + brand visuals (DO NOT manually write social posts—Atomizer produces these) (blocked)
- • Client or agency reviews Atomizer output batch (first month): approve auto-generated posts for quality/brand alignment, adjust templates if needed, establish QA cadence (weekly review vs. auto-publish) (blocked)
- • Month 1 post-launch analytics review: traffic sources, page performance, form submissions (client vs. radiologist inquiries), bounce rates, keyword rankings baseline (blocked)
- • Ongoing: publish articles per AISO Studio cadence (monthly or bi-weekly per strategy), monitor keyword rankings, adjust content strategy based on performance (blocked)
- • Ongoing: Atomizer auto-distributes new articles across platforms per configured cadence, client/agency monitors engagement metrics (clicks, shares, profile visits), adjusts platform mix if needed (blocked)
- • Quarterly review: assess lead quality improvement (MRI/PET ratio vs. x-ray/ultrasound), radiologist applicant pipeline growth, client retention messaging effectiveness, adjust website copy or CTAs as needed (ready)
- • Collect additional testimonials as client relationships evolve (ongoing process—add to site as collected to strengthen social proof over time) (blocked)
- • Update Radiologist Careers page as compensation model or hiring needs evolve (maintain accuracy of recruitment claims—critical for attracting talent bottleneck) (blocked)
- • Paid media campaign kickoff: define budget allocation across Google/LinkedIn/radio, audience targeting strategy (client MRI/PET leads vs. radiologist recruitment), KPIs, and creative requirements (blocked)
- • Radio ad scriptwriting: produce :30 and :60 scripts for client/radiologist audiences, record voiceover or coordinate client recording, deliver broadcast-ready files (blocked)
- • Google Ads + LinkedIn Ads creative production: search ad copy, display banners (static + animated), LinkedIn carousel images and sponsored post copy (blocked)
- • Client approves paid media creative (radio scripts, Google ads, LinkedIn ads) or requests revisions (blocked)
- • Media buying setup: configure Google Ads account (Search + Display campaigns), LinkedIn Campaign Manager (Sponsored Content), coordinate radio station buys and trafficking (blocked)
- • Paid media campaign launch on 6/30/2026: activate Google/LinkedIn ads, confirm radio spots airing, monitor for technical issues in first 48 hours (blocked)
- • Week 1 post-launch performance review: assess CTR, cost-per-click, form submissions by channel, adjust bids/targeting/creative as needed (blocked)
- • Monthly paid media reporting + optimization (ongoing): track lead quality, cost-per-acquisition, adjust campaigns, report to client on radiologist applicant pipeline impact (blocked)